Growthana produces sharper audience angles, untapped channels, and research-backed campaign concepts.
Six private communities where your ICP self-organizes around tooling stacks. Three are moderator-led; two have existing ad slots; one runs a quarterly partner spotlight.
Start with a Foundation. Move into a monthly cadence of growth thinking. Or hand off the whole motion, thinking and execution together.
A diagnostic, delivered first. The natural entry point.
A monthly cadence of growth strategies.
For teams that need both the thinking and the doing.
Growth gets simpler when you stop optimizing channels and start picking moves. These are the six we work in. One shows up every month.
The segment you've been treating as a footnote is the one with the highest LTV. We surface it through behavioral and intent data, then build the language and angle to address it directly.
A print company selling to retail businesses unlocked a new line of demand by addressing local merchants, event organizers, and small Etsy printing shops, three audiences their category had quietly ignored.
Untapped channels your competitors haven't touched. Not hidden, just requiring pattern recognition across communities, niches, and emerging surfaces.
For a productivity tool, the unlock was small YouTubers as the focus segment. We reached them inside Reddit and Slack communities, building awareness one credible conversation at a time.
A campaign idea that ties a behavioral insight to a cultural moment. A concept your audience wants to participate in, share, and bring people into.
For a secondhand and thrifting marketplace, the concept targeted parents. Kids grow up fast, which turns the same parent into both buyer and seller on the platform inside a single year.
For a product launch, a category shift, or a moment when how you describe yourselves stops resonating. We write the brief. Your team and agency run with it.
A healthcare company's new product launch needed positioning that worked across clinical and consumer surfaces at once. The brief defined three message tiers and the channels each one earned its airtime on.
Conferences, events, and podcasts. The rooms where your customers already congregate. The work is meeting them where they are, with a reason to remember the conversation.
A healthtech company's customers were medical practices. We met them at the conferences they were already attending, setting up booths where the most relevant rooms in the industry passed through.
A named cultural surface, a reason to be there, a specific shape. We hand you the moment, the angle that earns participation, and the structure of the first pilot.
A small beverage company built popularity by participating in a local run club, week after week. The product became part of a ritual the community already cared about.
An internal system that absorbs your category context and surfaces the patterns that make each brief sharper.
Your site, funnel, and category landscape are ingested into a working model of what you do, who you do it for, and where you sit in the market.
Market, competitor, and customer signals are pulled, cross-referenced, and ranked. The signal that matters surfaces. The noise drops away.
We pull the surfaced research into a working set of hypotheses. Audience angles, channel candidates, and campaign concepts get scored against your motion, then queued for the next brief.
The monthly deliverable. A specific audience, hypothesis, message, channel, and success criteria, written in a voice your team can hand directly to execution.
Every monthly brief follows the same anatomy. The audience, the hypothesis, the channel, the message, the measurement. Light enough to read in ten minutes. Specific enough to execute against without a follow-up call.
There are six private Slack and Discord communities where your ICP self-organizes around tooling stacks. Three are moderator-led, two have existing partner programs, one runs a quarterly spotlight. None show up in your current channel mix.
AEs and revenue ops leaders trust peer-curated tool recommendations over vendor content. Showing up inside these communities, as a real named contributor, produces higher-intent meetings than equivalent paid spend on LinkedIn.
| Community | Shape | Members | Entry |
|---|---|---|---|
| RevGenius | Slack · moderated | ~38k | Sponsored AMA |
| Pavilion Exec | Slack · gated | ~12k | Member referral |
| Modern Sales Pros | Slack · curated | ~9k | Speaker slot |
| RevOps Co-op | Discord · open | ~6k | Partner program |
| The Sales Rebellion | Slack · niche | ~3k | Direct outreach |
| Wizard of Ops | Discord · spotlight | ~4k | Quarterly slot |
Pick the two communities with the lowest entry friction (RevOps Co-op and Wizard of Ops). Spend two weeks contributing as a named person rather than the brand. Track bookmarks-to-replies as the leading indicator.
A 30-minute call. An honest conversation about your growth and what we'd do differently. We get to evaluate our fit in this call.